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Brand identity · 2025
Columbus Medical Center
A calm, trustworthy identity for a multi-specialty medical center.
- Client
- Columbus Medical Center
- Year
- 2025
- Discipline
- Brand identity
01
Challenge
The center needed one clear identity across signage, stationery, uniforms and digital channels — something that feels caring and professional at the same time.
02
Idea
A clean medical symbol, a confident blue palette and simple typography that stays readable from a hospital corridor to a phone screen.
03
Result
A complete brand system with logo, stationery, signage and guidelines the team now uses everywhere.
Colour palette
#1E7FD8
#0B2E59
#E8F2FC
#FFFFFF
Deliverables
- Logo & symbol
- Stationery
- Signage
- Brand guidelines
