2023 — Present
Lead Product Designer · Northwind Pay
Remote
Leading design for a mobile wallet and merchant dashboard.
- Redesigned onboarding — sign-ups up 38%
- Built the “Atlas” design system used by 4 teams
- Grew the design team from 2 to 6
Curriculum vitae · 2026
Open to new roles
Ashikul Islam
Senior Product Designer
I design calm, useful products — and help teams ship them with confidence.
Dhaka, Bangladesh · --:-- local time
In 30 seconds
- 018+ years designing web and mobile products
- 02Led design for products used by 2M+ people
- 03Built two design systems from scratch
- 04Hired and mentored a team of 6 designers
- 05Comfortable from research to pixel-perfect UI
About
I am a product designer who likes problems more than pixels. I start with the people who will use a product, turn what I learn into clear flows, and only then make it beautiful.
Over the last eight years I have worked with fintech, e-commerce and education teams — from early-stage startups to companies with millions of users. I enjoy building design systems, running research and helping designers grow.
Experience
2020 — 2023
Senior UI/UX Designer · Brightcart
Dhaka
Owned the shopping experience for web and app.
- New checkout cut drop-off by 27%
- Ran 40+ usability tests
- Launched dark mode for 1.2M users
2018 — 2020
UI Designer · Learnly
Dhaka
Designed course pages, the learning app and marketing site.
- Course completion up 19%
- Created the first component library
2016 — 2018
Junior Designer · Pixel Studio
Dhaka
Websites, landing pages and brand assets for small businesses.
- Delivered 60+ client projects
Education
2012 — 2016
B.Sc. in Computer Science · University of Dhaka
Thesis on usability of mobile banking apps.
2019 — 2019
Google UX Design Certificate · Coursera
Research, wireframing, prototyping and usability testing.
Skills
Design
Product & UX designNorthwind Pay, BrightcartInteraction designMobile wallet onboardingDesign systemsAtlas, Learnly componentsVisual & UI design60+ client websites
Research
Usability testing40+ sessions at BrightcartUser interviewsMerchant dashboard discoveryAnalytics & A/B testsCheckout redesign
Tools
FigmaDaily, since 2017FigJam & MiroWorkshopsFramer & ProtopieHigh-fidelity prototypesHTML & CSSHand-off & prototypes
Selected projects
2024 · Design lead
Atlas design system
A shared system of tokens, components and guidelines for four product teams.
→ Design-to-dev time down 40%
2022 · Senior designer
One-tap checkout
Rethought the checkout flow for a large online shop, tested with real customers.
→ Drop-off reduced by 27%
2019 · UI designer
Learning app redesign
A cleaner, friendlier learning app with progress you can actually see.
→ Course completion up 19%
Certifications & awards
- 2019Google UX Design CertificateGoogle
- 2024Best Fintech App — FinalistBASIS National ICT Awards
- 2023Speaker, Design Day DhakaDesign Day
Languages
- BanglaNative
- EnglishFluent
- HindiConversational
References
“Ashikul brings calm to chaos. He asks the right questions, tests early and his designs simply work.”
“The best designer I have worked with — clear thinking, great with engineers and always kind.”
Writing
Contact
Let’s work together
Hiring, a freelance project or just a hello — I reply within a day.